Completed Event: Swimming & Diving at La Salle on October 18, 2025 , Win , 177, to, 122
S-D
Final
James Madison
177
at La Salle
122
James Madison University | Official Athletics Site
As an important part of James Madison's ongoing strategic plan - Engaged in Excellence - JMU unveiled a refreshed visual identity package in January 2017. The identity launch was developed in consultation with national firm Joe Bosack & Co.
- All uses of official logos and marks must be approved by James Madison University. Such uses include media, digital and commercial applications.
- Licensing for JMU Athletics logos and marks is held by CLC, the licensing division of Learfield IMG College, and is managed by the JMU Foundation.
- These are the only approved marks and logos for James Madison University Athletics and teams. Team-branded logos are available upon request. No altering of these logos is permissible. Always use the artwork files as provided by James Madison University Athletics on this page or by request. Do not use logos found via internet search engines or via other websites. Many are out of circulation and not approved as representation of JMU Athletics.
- Complete guidelines, as well as all available and permissible marks and color combinations, can be found above in the James Madison Official Athletics Identity Usage and Style Guide. The guide should be considered official policy of James Madison University related to all use and reproduction of its athletics identity.
JMU Primary Logo
JMU Secondary Logo
JMU Wordmarks
Official Font - Forza Black Italic
JMU Colors
James Madison's primary colors are purple and gold, detailed below, with an emphasis on purple as the Dukes' identifying color. Secondary colors for JMU include white, black and gray (Pantone Cool Gray 5).
Atlantic Union Bank Center Logo
Primary logo of the Atlantic Union Bank Center. *NOTE: If logo usage is intended for in-venue implementation, please refer to the logo and reference guide below.
